The collaboration led to the Electronic
Agent Sales Experience (EASE), a
Microsoft .NET web application as a
real-time agent sales tool to create
quotes, submit applications and
communicate with underwriting.
From this .NET springboard, a
Desktop version of the quoting and
submission program for Individual
Medical products was created to
replace the legacy proposal software.
The enhanced solution allows agents
to complete an application anywhere
and submit it when online. Assurant
Health also leveraged EASE to
introduce a customer website to
market Individual Medical products
directly to the consumer.
The Situation
Assurant Heath embarked on a
program focused on increasing sales
while reducing costs. The goal was to
streamline the sales process from
quote to application and make it
easier for agents to conduct business.
A centerpiece of the strategy was
an Internet-based site for agents
to get quotes, submit applications,
and monitor and respond to
underwriting inquiries.
The Solution
Assurant Health and Capgemini
worked together to gather business
and technical requirements, define the
architecture, develop the solution and
roll out to distribution channels.
Accelerated workshops focused on
developing the solution formed a key
element of the approach with success
hinging on developing a comprehensive
adoption and rollout plan.
in collaboration with
Assurant Health Creates a
Platform for Growth with EASE
Real-time agent sales process created in six months
with help from Capgemini
We have tens of thousands of
agents, so providing each agent
with the ability to bring in even
one additional policy per year can
translate into gains.
Scott Krienke
Vice President
Individual Medical Markets
Assurant Health
The Result
From planning and design to
deployment leveraging Capgemini’s
Rightshore™ model, the joint team
delivered EASE in six months,
on-time and under budget. The
project has impacted key areas at
Assurant Health such as efficiency in
the underwriting process and cycle
time compression for sales operations.
With the potential of 150,000 agents
using EASE, Assurant Health is on
target to achieve its objectives.
How Assurant Health and
Capgemini Work Together
Assurant Health engaged Capgemini
to help define, develop and deliver an
Internet-based initiative as a growth
platform to leap into the 21st Century.
The program would support
Individual Medical plans to raise
revenue, increase agent productivity,
improve internal efficiency and reduce
operating costs.
Capgemini’s proven delivery capability
and strong commitment to leverage
the right skills in the right place at the
right time and cost resulted in a
highly successful collaborative effort
with Assurant Health.
With a delivery schedule timed to
coincide with a new product launch,
Assurant Health and Capgemini
mobilized a joint team structure
comprising of business, technical and
subject matter experts to navigate
cross-project integration issues. The
Rightshore™ approach enabled
Capgemini’s technical team
in Mumbai, India, to work with their
counterparts at Assurant Health to
deliver a seamless service with
continuous development across
the globe.
The success of EASE represents many
firsts at Assurant Health. Besides
being the first project that leverages
offshore development, it was the
largest “on-time, on budget” project
and first agent-facing Internet
program to drive growth and
retention.
Key benefits for Assurant Health
include:
On-time delivery, under budget
Key business issues resolved
Structured approach and
methodologies
Seamless integration for effective
delivery
Results-driven delivery with sharp
focus on the business.
The underlying infrastructure for
EASE lends itself to industry-leading
thought leadership on Service-
Oriented Architecture. The success of
the collaboration allows Capgemini to
help Assurant Health in its journey
towards a Service-Oriented Enterprise.
FS 2006/03/06 105
Financial Services the way we do it
Copyright ©2006 Capgemini. No part of this document may be modified, deleted or
expanded by any process or means without prior written permission from Capgemini.
North America
Financial Services
Technology Services
Portals - Microsoft
Service-Oriented Architecture
Approved by
Scott Krienke, Vice President
Individual Medical Markets
Assurant Health
Scott Mampre, Vice President
Capgemini
Capgemini, one of
the world’s foremost
providers of Consulting, Technology
and Outsourcing services, has a unique
way of working with its clients, called
the Collaborative Business Experience.
Backed by over three decades of industry
and service experience, the Collaborative
Business Experience is designed to
help our clients achieve better, faster,
more sustainable results through
seamless access to our network of
world-leading technology partners and
collaboration-focused methods and tools.
Through commitment to mutual success
and the achievement of tangible value,
we help businesses implement growth
strategies, leverage technology, and thrive
through the power of collaboration.
Capgemini employs approximately 61,000
people worldwide and reported 2005
global revenues of 6,954 million euros.
More information about our services,
offices and research is available at
www.capgemini.com.
About Capgemini and the
Collaborative Business Experience
Assurant Health has been in business
since 1892 and is the brand name for
products underwritten and issued by
Time Insurance Company, John Alden
Life Insurance Company and Union
Security Insurance Company. Together,
these three underwriting companies
provide health insurance coverage for
more than one million people
nationwide. Each underwriting company
is financially responsible for its own
insurance products. Primary products
include individual medical, small group,
short-term and student health insurance
products, consumer-choice products such
as Health Savings Accounts and Health
Reimbursement Arrangements, as well as
non-insurance products. With almost
3,000 employees, Assurant Health is
headquartered in Milwaukee, Wisconsin,
and has operations offices in Minnesota,
Idaho and Florida, as well as sales offices
across the country. The Assurant Health
Web site is
wwwwww..aassssuurraanntthheeaalltthh..ccoomm..
In collaboration with